Content matters.

Whether you’re new to podcasting or you’ve been at it for a while, we partner with you to develop and hone the skills, resources, polish, and confidence to create engaging content, and produce professional caliber episodes.

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Our Mission

We work with you to ensure you have the best skills, processes, and structures in place to create a warm, inviting, and professional-sounding podcast that will keep your audience engaged and listening… will lead potential guests to want to be on your podcast… and will improve your show’s appeal for sponsors and advertisers.

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Why work with us?

A great podcast isn’t something that just happens.

Putting together all of the necessary elements begins with you, the host … but you need more than dedication, hard work, and passion.

There are plenty of options for the technical side of podcasting, but J-School for Podcasters uniquely focuses on content and design to help you:

Develop your content . . . . . . Find your own singular voice . . . . . .
Write interesting episodes . . . . . . Conduct engaging conversations . . . . . .
Identify and book fascinating guests . . . . . . Create your editorial calendar . . . . . .
Establish your podcast’s format . . . . . . And get listeners hooked on your show!

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Our approach


Here’s an example of what we’re talking about: Because of horses podcast

Consistently professional production with the best possible audio outside an NPR studio.
A unique format and niche, within the largely unexplored $108 trillion international equine industry.

An “A-list” of phenomenal guests every week, including:
> Pulitzer Prize-winning journalist > New York Times national reporter
> CBS news war correspondent > Emmy-nominated filmmakers
> Gold Medal Olympians > British Museum lecturers
> New York Times best-selling authors > History Channel TV hosts
> BBC broadcaster > Top industry executives and athletes

Because of Horses Podcast
Celebrating the many remarkable stories that make up our world of horses and the diverse people who love them.

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